Paul Sefton | CEO
Paul Sefton first joined Logan Sports Marketing in 2002 as an events and sales manager and in 2006 he was promoted to director. As a joint owner of Logan Sports Marketing, Pauls principle role is to lead the business on a day-to-day basis.
Paul started in the events team, developing both new and existing projects with key brands such as TAG Heuer. He launched the sponsorship division in 2004 and has worked with brands including EMC, Microsoft, Robert Walters, Highland Spring, Barclays, British Airways, and Whyte and Mackay Scottish Whisky. The division has evolved into a major sector of the business and continues to expand its client portfolio. Paul works closely with the team to develop new ideas and business growth.
Paul’s key focus is to deliver the strategic and financial direction of the company. In addition, he is responsible for generating new business, along with the growth of the existing portfolio, and consulting with clients on sponsorship and event strategy.
Paul is married to his lovely wife Emma and has triplets Ben, Zack & Isla, his main hobbies include mountain biking, road cycling, attending the gym and walking his dog!